Our established US distribution partner Foodguys is responsible for the distribution and promotion of our products in the Nutrition and Biotechnology segments. Recently, we were pleased to welcome Slade Crooks, President of Foodguys, along with our new point of contact, Randy Hobert, Sr. Technical Sales Manager, to the Leiber Campus.
Our Key Account Manager, Eike Meyer-Wetjen, served as the key contact for the visit, engaging in in-depth discussions with the visitors regarding upcoming projects, innovative approaches, and potential areas of collaboration. In addition, Slade and Randy had the opportunity to meet colleagues from Research & Development, Sales, Production, and Executive Management, gaining insights into the work across our various departments.
Slade, Randy, and Eike share the same view:
“Together, we can achieve a lot. This exchange has reinforced the value of a partnership-driven dialogue in turning concepts into action.”
We look forward to further strengthening our collaboration in the US market and wish Randy Hobert every success in his new role.
From left to right: Tobias Bunke (Global Business Development Manager Biotechnology); Bajo Bajovic (Strategic Product Development Nutrition); Dr. Bernd Weinreich (Business Unit Director Nutrition); Tobias (Regional Sales Coordinator Nutrition APAC)
Vegan beef broths, high-quality proteins to fortify plant-based drinks and salt reduction based on Leiber’s yeast product portfolio, were product solutions that particularly convinced the visitors at Leiber’s booth at Food Ingredients FI Asia in Jakarta in September 2022.
Food and beverage industry professionals tasted Leiber products in various applications – and delighted us with their positive feedback:
- Plant-based beverages, such as oat drinks, impressed with high protein content thanks to the new Leiber YeaProt® Conc.
- Our homemade chili sauce is full of flavour – due to Leiber Aromor Umami
- Soups and broths with reduced salt content but still full flavour thanks to Leiber Aromor Plus
Fermentation is also very much en vogue. That’s why our special yeast extracts, which can optimize fermentation processes, have attracted great interest from producers of fermented foods such as soy sauce and vinegar. producers of enzymes and biopharmaceuticals as well as users from the industrial biotechnology sector were also very interested in Leiber’s product solutions.
Next year in September Leiber will be presented at FI in Bangkok to extend its business connections with the professional community in Southeast Asia. We are already looking forward to welcoming you there!
About Leiber:
Leiber refines brewers’ yeast to produce innovative products for humans and animals. For our customers we carry out research in our own laboratories and develop tailor-made product solutions for healthy nutrition, biotechnology and agricultural applications. We reliably supply excellent products – and have been upcycling at world-market level since 1954.
Presentation of the new Life Science business unit
Life Science was at the heart of the Leiber presence at the biggest food ingredients exhibition ‘Food ingredients Europe’ (FiE) in Frankfurt. Under the umbrella of the new business unit ‘Life Science’ Leiber combines and develops all its product solutions for biotechnology, food and nutraceuticals. At the FiE exhibition Leiber placed the main focus on solutions for extruded meat analogue products, attracting high interest in line with the global trend of healthy vegetarian and vegan eating.
Customers were equally attracted to the new Leiber Corporate Design: a modern, freshly designed stand at FiE as well as a relaunched user-friendly website. Thus, the international audience, business partners and customers were provided with detailed information on new product solutions and the Leiber company background on-site and online.
Even if the attendance at the FiE was not as high as before the COVID pandemic, the Leiber exhibition team was very pleased with the quality of exchanges and new contacts. After two years of restrictions visitors and exhibitors were equally glad to meet again in real live.
About Leiber:
Leiber refines brewers’ yeast into innovative products for humans and animals. For our cus-tomers we conduct research in our own laboratories and develop tailor-made solutions for healthy nutrition, biotechnology and agricultural applications. We reliably supply excellent products – and have been upcycling at world-market level since 1954.
