At VIV ASIA 2023, Leiber presented itself as an innovative producer of animal nutrition and health solutions for all animal species: from pigs to poultry, beef and dairy cattle up to and including aquacultures, pets and horses in all phases of life. After a long, four-year hiatus due to the coronavirus pandemic, Bangkok was once again the focus of the feed industry. Leiber was able to meet up with its customers and partners face-to-face in Asia again, too.
Leiber views the APAC region as a significant growth market with long-term potential. It is important to the brewers’ yeast specialist to recognise customers’ diverse requirements and offer innovative solutions in order to improve feed quality, feed consumption and sustainability, for instance. Talks at trade fairs offer the impetus for specifically implementing new brewers’ yeast projects that arise from dialogue with customers.
VIV ASIA is one of the biggest trade fairs in Asia dedicated to livestock breeding, animal production, its supply chain and animal health solutions, bringing together all related sectors and animal species. The trade fair offered 45,527 visitors the opportunity to take a look at products and services from more than 1,186 global manufacturers and suppliers from 57 countries. Intensive personal dialogue, networking and lively knowledge transfer took place at the feed-to-food industry’s marketplace over a period of three days.
Leiber is already planning its visit to the next VIV Asia, which is scheduled to take place in Bangkok again from 12 to 14 March 2025.
Leiber refines brewers’ yeast to produce innovative products for humans and animals. For our customers we carry out research in our own laboratories and develop tailor-made product solutions for healthy nutrition, biotechnology and agricultural applications. We reliably supply excellent products – and have been upcycling at world-market level since 1954.